Document and PDF analytics
Builds on Analytics overview and What gets counted.
For documents and PDFs, analytics answers one question above all: did people read it? Open the link's analytics page from Analytics to see the numbers on this page.
Documents
#Document overview
#| Number | What it means |
|---|---|
| Views | Times the document was opened. |
| People | Distinct visitors. |
| Read to the end | Share of reading sessions that got through the last 10% or so of the document. |
| Median read time | Active reading time of the typical reader. |
| Copies & link clicks | Code blocks copied and links clicked. |
How far someone read is measured by scrolling: the furthest point of the document that reached the bottom of their screen.
Content tab
#The Content tab breaks the document down by its headings.
- How far people read, section by section shows, for each section, how many readers reached it and how long they spent there. Flags point out the section that's Most copied, where people spend Most time, and where Readers leave here.
- Most copied lists the code blocks people copy most. Markdrop counts which of your blocks get copied; what readers copy is never stored.
- Links people click lists the links readers follow from the document.
- If people print the document, you see how many times.
The tiles at the top are Readers (reading sessions), Read it all (reached the last section), Time spent reading (typical reader, active time only) and Copies and clicks.
A section counts as reached when its heading passes about a third of the way down the reader's screen. Time in a section is active time while that heading is the current one.
Long sections that most people never finish are a good place to split or trim. The section where Readers leave here shows up is usually the one to rewrite first.
PDFs
#PDF overview
#| Number | What it means |
|---|---|
| Views and People | As for documents. |
| Reached the last page | Share of reading sessions that got to the last page. |
| Median read time | Active reading time of the typical reader. |
| Pages read | The furthest page the typical reader reached, out of the total. |
Pages tab
#- Viewers who reached each page shows how many readers got to each page. Markdrop tells you where the biggest drop is, like "The biggest drop is after page 3".
- Time spent on each page shows where readers slow down.
- Every page lists each page with Reached, Typical time and Came back to it (readers who returned to that page).
A page counts as current when it's about a third of the way down the reader's screen.
Markdrop's PDF viewer shows the first 50 pages and offers the rest as a download. Page analytics cover the pages the viewer shows, so a longer PDF reads "50+ pages", and reaching page 50 counts as reaching the end.
Other files
#For files that aren't documents, PDFs, video or audio, like a spreadsheet or a web page, the overview shows Median time and Returning (people who came back on another day).
Encrypted documents
#For an end-to-end encrypted document, Markdrop records only time and how far people scrolled. Sections, copies and links aren't recorded, because Markdrop can't read the document.